The idea behind the t-shirt was to highlight and bring attention to The AIDS Memorial on Instagram: Stories of Love, Loss & Remembrance. When we began working with The AIDS Memorial and had been discussing what charity our first t-shirt would support, we were discussing homelessness and it seemed a natural to support Housing Works.
Our first collaborative t-shirt with The AIDS Memorial on Instagram was created by Zach Grear. $10 from each t-shirt sale is donated to Housing Works to support its fight for funding and legislation to ensure that all people living with HIV/AIDS have access to quality housing, healthcare, HIV prevention, and treatment, among other lifesaving services and its efforts to end the AIDS epidemic nationally by 2025.
This first t-shirt supported Housing Works through June 2019. Through this date we sold in excess of 1300 t-shirts and raised in excess of $9,000 for Housing Works.
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