Ten years,
in moments.
From one storefront with a point of view to a queer cultural platform. A decade of artists, activism, and joy — told in ten moments.
The storefront opens
Adam Singer opens Adam's Nest on Commercial Street, Provincetown. One store, one point of view.
Carnival: Back to the 80s
Our first Carnival — marching in Silence = Death and Read My Lips. The shop's visual language was out in the street from the very first summer.
Foundational graphics
Silence = Death, the Pink Triangle, Forbidden Fruit, Read My Lips, I Put Out, Butt Pirate, the Provincetown Bear. Activism, humor, sexuality, symbolic imagery.
Nathan Rapport begins
Discovered through the Huffington Post feature on his coloring book, Nathan created the Butt Pirate exclusively for Adam's Nest in our first summer — one of the most important creative partnerships in the brand's history.
The Brian Kenny mythology
Pig, Lion, Mudra Hands — an evolving internal symbolic system that became a recurring language within the brand.
Artists multiply
The roster grows to more than 20 artists and collaborators — each credited by name and paid for their work.
Cause becomes structure
Giving becomes the model — 10% of every cause item to its named partner. 25+ standing organizations, $100,000+ moved.
The Wojnarowicz collaboration
Official tees with the Wojnarowicz Foundation and PPOW Gallery — the brand's activist lineage made explicit.
More Fun, Less Fear
A tonal shift toward joy, release, and vulnerability, without losing the message of visibility.
Monumental
Ten years in Provincetown. The Monumental 2026 collection, the archive revival, and new PROTEST, Water Boys, and Provincetown Bikes drops.
Twelve graphics for ten years — the designs that made us, revived and back on the shelf. Drops June 18, 9am ET.